Over the past couple of weeks,  Brand Labs (official custom development and design firm for our site) has been working tirelessly to produce our first iPhone application. The new ap allows us to dynamically generate product from our site by simply adding new categories and assigning products to the iphone categories in our Volusion store administrator area. To add all of our products, it took about 10 minutes! This was of course after hours and hours of programming implemented by the Brand Labs team (thanks guys!).

To activate the ap, all you have to do is go to our homepage using your iPhone and it automatically defaults to the new setup. Once you’re there, click the + button and then hit “Add to home screen”. If you wait about 2 seconds, our iPhone avatar will popup in place of the site’s preview and then click “Add”. We haven’t included all the info to the ap that we want to yet, still have some additional pages like the contact us to add, but I just couldn’t wait any longer to release it to the public.

We’re looking for any and all feedback you have on your new shortcut to your VerdeLifestyles mobile purchasing power so feel free to post comments or contact us.

A note about Brand Labs…

First off, they designed and developed our online store! I’ve gotten nothing but good feedback from friends, family, BL clients, customers and even other store owners in the Volusion forums! As a long-standing employee of the firm, I’ve also been able to take advantage of new products or system upgrades sometimes even before their public release.

Our favorite two features they’ve setup so far are the iPhone ap detailed above and a Soft Add To Cart. The soft add to cart allows our customers to add items to their cart from category pages and product pages without being directed instantly to the shopping cart. A majority of our customers purchase multiple products at a time and we didn’t want to discourage them by sending them to the shopping cart every time they added an item. Customers receive a notification that their item or items have been added to their cart and can see the items by scrolling over the shopping bag link. What’s even better about this product is it has been customized to match the look and feel of our website! Feel free to test this product out on our accents page (just click add to cart).

I’ll continue to write about cool new features we roll out and please offer any feedback you can on your Verde experience.

-Ryan

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